Here are some tips on how to make your application stand out, from our very own Executive Director of Product, Jaclyn Mahoney:
Resume
Your resume should tell me what you're capable of doing. Too often, people use resumes to catalog every paid position they've ever held or every award they've ever received. It's fine to be proud of an uninterrupted work history or formal recognition, but what we want to know is what skills and expertise you'll bring to the team.
Let's say we're looking for a Marketing Intern with video editing experience. I'd be much more interested to learn about the unpaid side project you did to showcase your friend's band on YouTube than about the summer you spent working at the local grocery store.
Cover Letter/Internship Prompt
Read the job posting. More people get denied an interview for our internships because they didn't answer the required prompts than because they were unqualified. For all positions (not just our internships where we ask for you to answer a few questions in lieu of a traditional cover letter), there's a lot of information in the job posting that will point you in the right direction. Typically, qualifications listed toward the top of the job description are more important than those listed toward the bottom.
LinkedIn
LinkedIn is a supplement to your resume. No one can explain all that they're capable of in one (or two) pages. When something is no longer relevant or isn't particularly relevant for a specific position, stash it on your LinkedIn page and link to your LinkedIn page on your resume.
(Pro Tip: You can customize your LinkedIn URL so it's not a bunch of random numbers)